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Champion System

Champion System, a worldwide leader in custom technical apparel, was founded in 2005 and has quickly earned the reputation as a company offering the finest quality handmade garments for a wide range of sports and activities.

Strong customer relationships and close collaboration with the world's top athletes has been the key to Champion System’s success. Our distinctive and stylish garments are worn by Olympians, National and World Champions, and recreational athletes of all levels.

Our goal is to allow the customer to be their own brand and we are known far and wide for our solid commitment to pioneering innovative, race-proven garments that can be customised with virtually any design. Along the way we have revolutionised sublimation printing, redefined garment construction and simplified the custom ordering process. With offices in 22 countries Champion System continues to set the standard in the custom apparel industry.

Put simply Champion System Makes Custom Clothing Easy. Wayne has been cycling for longer than he can remember, and can still be seen competing with our Champion System – VCUK Racing team in the UK. After graduating with an Industrial Design degree he spent the next 10 years designing products for many prestigious Brands. He became Head of Accessories design at Umbro plc before moving on to set up Maxgear Limited with Ciaran Dunne. Wayne can be contacted to discuss and answer questions regarding design or product specifications and is our Cycling Garment specialist.

At Champion System, innovation is not just a buzzword — it is embedded in everything we do. From concept to completion, each garment is thoughtfully engineered using premium fabrics, advanced patterning techniques, and rigorous quality control processes. Our in-house design and production teams work hand in hand to ensure that every product delivers exceptional comfort, durability, and performance, even in the most demanding conditions.

We take pride in offering an extensive range of custom apparel solutions tailored to cycling, triathlon, running, rowing, winter sports, and many other disciplines. Whether outfitting elite professional teams, corporate partners, clubs, or individual athletes, we approach every project with the same level of care and attention to detail. No order is too small or too complex — our flexible production capabilities allow us to meet diverse needs without compromising quality.

Sustainability and ethical manufacturing are also becoming increasingly important to us and our customers. Champion System continues to invest in responsible sourcing, efficient production methods, and long-lasting materials that reduce environmental impact. By creating apparel designed to perform over time, we help athletes make a more sustainable choice without sacrificing style or function.

Our global presence enables us to stay closely connected to local markets while maintaining a consistent international standard. With experienced teams across multiple regions, we provide responsive customer service, expert guidance, and reliable delivery timelines. This combination of global reach and personal support ensures that every customer enjoys a seamless and rewarding custom apparel experience from start to finish.